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Reading: Shh! Blake Lively’s Foundation Is Just $12, and It Gives Skin a ‘Velvet Appearance,’ Per Shoppers
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The Hollywood Ear > News > Shh! Blake Lively’s Foundation Is Just $12, and It Gives Skin a ‘Velvet Appearance,’ Per Shoppers
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Shh! Blake Lively’s Foundation Is Just $12, and It Gives Skin a ‘Velvet Appearance,’ Per Shoppers

News Room By News Room May 15, 2026
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Blake Lively has enough money to splurge on pricey beauty finds, yet she still opts for under-$20 drugstore picks. Just take her favorite foundation, which is a mere $12 from Maybelline.

The actress dished about her beauty favorites to Harper’s Bazaar, where she admitted that she’s been a fan of Maybelline for years. She waxed poetic about a few items — including the Lifter Gloss — but a newfound favorite of hers is the Maybelline Fit Me! Dewy + Smooth Foundation.

“I recently discovered it,” she shared with the outlet, “and it’s beautiful.”

Get the Maybelline Fit Me! Dewy + Smooth Foundation for $12 at CVS! Please note, prices are accurate as of the publishing date but are subject to change.

Related: Julianne Moore Uses a $15 SPF That ‘Layers Perfectly Under Makeup‘

Julianne Moore’s beauty routine leans far more effortless than overcomplicated — and her skincare favorites reflect exactly that. During a Vogue “Beauty Secrets” video, the actress reached for the Bioré UV Aqua Rich Daily Hydrating Facial Moisturizer SPF 50, calling it her “new favorite sunscreen” and noting that it’s especially “great under makeup.” Considering Moore […]

While face base trends tend to cycle — matte is slowly making its way back into the limelight — dewy finishes are here to stay because they give your complexion a natural radiance. This is especially ideal for summer when people want to achieve that no-makeup makeup look. The Maybelline Fit Me! Dewy + Smooth Foundation is perfect for that.

Not only does this dewy foundation even out skin tone and texture, but its hybrid formula also works like skincare, deeply hydrating with glycerin. And, although it won’t completely replace your need for sunscreen, this is infused with SPF 18 for a little extra boost of UV protection.

With added benefits and flawless medium coverage, CVS shoppers go so far as to say it’s the “best dewy foundation available.” It also helps that it has a lightweight feel and gives skin a filtered appearance.

“I was using the Maybelline Better Skin Powder, but Maybelline discontinued it, so I found this foundation, and it is perfect,” one reviewer wrote. “It’s non-irritating, not heavy or mask-like, and not too thin, leaving my skin with a fresh velvet appearance. I’ve tried all the high-end department store name brands, and they’re just a waste of money. Maybelline has the best!”

Truly, why would you spend triple the money on designer foundations when the Maybelline Fit Me! Dewy + Smooth Foundation is extremely loved and a fraction of the price? If you ask Us, it’s time to add to cart!

Get the Maybelline Fit Me! Dewy + Smooth Foundation for $12 at CVS! Please note, prices are accurate as of the publishing date but are subject to change.

Looking for something else? Explore more from Maybelline here and more dewy foundations here! 

Related: Cher‘s Met Gala Skin Looked Airbrushed Thanks to This ‘Magic‘ Cream

Cher’s glowing, impossibly smooth Met Gala skin had beauty lovers asking the same question: what was underneath all that flawless makeup? The answer was the Charlotte Tilbury Magic Cream, the celebrity-loved moisturizer and primer hybrid makeup artists swear by for creating plump, radiant, camera-ready skin. Long considered a backstage staple for red carpets and fashion […]

Read the full article here

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Related: Julianne Moore Uses a $15 SPF That ‘Layers Perfectly Under Makeup‘Related: Cher‘s Met Gala Skin Looked Airbrushed Thanks to This ‘Magic‘ Cream
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