Shaboozey is taking on New Orleans jazz legend Louis Armstrong.
The five-time Grammy nominee is the star of this yearâs Nerdsâ Super Bowl commercial â and he took his singular sound and affinity for sartorial style to New Orleans.
In the 30-second teaser, Shaboozey, 29, can be seen enjoying a bag of Nerds Gummy Clusters candy while strumming his guitar. As he takes a bite into the candy, the world around him begins to swirl with an array of colors and sounds.
Soon, the âAnabelleâ musician is leading a second-line band down the street and the city becomes a vibrant, Willy Wonka-inspired wonderland.
In the commercial, Shaboozey also adds some twang to a cover of Armstrongâs âWhat a Wonderful World.â
âI have this deep resonating tone, and Louisâ voice is so distinct,â he tells PEOPLE. âAnd I think people also say that about me. It just made so much sense [to cover this song].â
Truthfully, Shaboozey âcanât even believeâ itâs him singing the track, since he heard the song in a gamut of ad spots growing up.
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âThatâs why I think itâs so cool to do a different rendition instead of taking a song thatâs been used so many times,â he explains. âTo get an artist to do their own interpretation of it was such a smart move.â
Shaboozey believes âWhat a Wonderful Worldâ has parallels to his hit âA Bar Song (Tipsy).â
ââA Bar Songâ has the same uplifting feel [as âWhat a Wonderful Worldâ] â just wanting to include everybody and make something positive,â he explains. âThe Louis record, as well, does that just as far as [it] brings everyone in and just brings up the spirits and brings up the vibes of everybody.â
Shaboozey also thinks paying tribute to Armstrong during a year when the Super Bowl is taking place in New Orleans is a âcool little music history lesson for the kids watching.â
The full Nerds ad is set to air during the third quarter of the 2025 Super Bowl on Sunday, Feb. 9.
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