Pamela Anderson is one of the worldâs most prolific beauty icons right now, and itâs down to the âno-makeupâ movement that she first endorsed back in 2023. At the time, the former wife of rocker Tommy Lee headed to Paris Fashion Week, and instead of sporting her iconic smoky eye makeup, flawless complexion, and bold lipstick she had previously been known for, she wore nothing but face oil and a hint of mascara. This was the start of her foray into the natural beauty sector, for which she has fast become a poster girl.
As a beauty editor who has been writing about makeup for eight years, I have been cheering on the actress ever since she decided to leave the heavily-applied cosmetics behind. Itâs so refreshing that someone who was ultimately known for an overtly glamorous appearance now graces the red carpet with an almost completely bare face. And whatâs more, the 58-year-old has never looked more radiant; her skin is glowing, and her complexion is flawless.
âAs a makeup artist, I love what Pamela is doing,â Laurretta Power, professional makeup artist, tells HELLO!. âHer makeup-free look isnât anti-makeup; itâs about confidence and choice. She looks amazing because sheâs comfortable in her own skin, and that really shows,â she quipped.
âI adore full glam and the creativity of makeup, but this is a great reminder that beauty doesnât have rules; sometimes itâs bold, sometimes itâs minimal, and both can be just as powerful.â
âThe Foundation Dropsâ by Victoria Beckham Beauty are a light product thatâs perfect for the âno makeupâ look like Pamelaâs
When it comes to going foundation-free like Pamela, Laurretta knows that this is something many women worry about, which is why she recommends a light foundation if you canât face a naked visage. âFor a skin-like base, I love using âThe Foundation Dropsâ by Victoria Beckham Beauty,â she advises. âI would say itâs a serum-light foundation that evens out the face whilst still letting it look like skin. Itâs fresh, radiant and never heavy.â
Pamela wore a little makeup at the Golden Globes 2026
Although the mother-of-two is often photographed with nothing on her face, she does sometimes add delicate touches of subtle makeup. However, the overall look is so discreet, itâs almost unnoticeable. At the Golden Globes 2026, she sported a flesh-coloured eyeshadow, a hint of mascara, a dab of peachy-toned cream blush and a delicate dusting of lip gloss.
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Pamela uses the Hourglass âCaution Extreme Lash Mascaraâ
In 2023, when she appeared in a âGet Ready With Meâ video for French Vogue, she said, âI didnât come to Paris Fashion Week and think Iâm not going to wear any makeup, but something sort of came over me. I was dressing in these beautiful clothes, and I thought I donât want to compete with the clothes. Iâm not trying to be the prettiest girl in the room. I feel like itâs freedom, itâs a relief.â
Pamela then proceeded to apply her own homemade rose oil to her face and lips, and a tiny flick of mascara, which was by Hourglass. Known as the âCaution Extreme Lash Mascaraâ, it boasts a 4D brush that is known to grab every lash.
Pamela has said that she uses the Summer Fridays SPF
Pamela also told British Vogue the same year that she had an SPF regret. âI should have used more sunscreen when I was little,â she reminisced in the publicationâs âWhatâs in my Bagâ video. âI counted all my freckles the other day, I have like 137 just on my nose.â Pamela held up the Summer Fridays âShadeDropsâ Mineral Milk Sunscreen, which is known to be reef-friendly and has a sun protection factor of 30.
Sonsie
Pamela has a beauty brand called Sonsi
Since then, Pamela has gone on to co-found Sonsie, a vegan and cruelty-free company, which stands for âsimplified ingredient lists and straightforward formulasâ. Itâs free from sulphates, phthalates, parabens, or silicone â a must-have for the clean beauty fan.
Pamela has done countless tutorials featuring all the products, including the âSuper Serumâ, which was created to be worn as a daily base layer, as it has a slightly iridescent base. This would be great to use in place of foundation to add a youthful, dewy finish.