Hallmark Puts Its ‘Small Town Magic’ to the Test in New Dating Series Where Parents Help Their Adult Children Find Love

Ashley Williams is playing cupid for small town romances!

On Tuesday, Dec. 17, Hallmark debuted its latest dating reality show titled Small Town Set Up.

Hosted by Williams, 46, the series will “follow a different set of small town parents with an adult child whose successful in every part of their lives save their love life,” according to it’s official logline.

The parents of the adult children, who hail in big cities, will rally their friends, family and neighbors to find three potential matches curated by their hometowns. Then, on their visit home, their son or daughter will go on three different dates in the hopes of finding love in their small town instead of heading back to the big city.

“What would you do if your entire family and your hometown set you up to find love?” Williams teases in the trailer. “You’re about to find out.”

Over scenes of each romantic hopeful on a fairytale date and their family members hoping they found “the one,” the How I Met Your Mother alum tells cameras, “We are going on a romantic adventure with heart, hope and a hefty dose of small town magic.”

“People might actually fall in love,” she says gleefully. “It’s like a Hallmark movie, but real!”

This isn’t Hallmark’s first venture into reality TV. In October, the network debuted Finding Mr. Christmas, its first-ever reality competition series with host Jonathan Bennett and lead judge Melissa Peterman.

Finding Mr. Christmas, which dropped its season finale on Dec. 12, saw Bennett bring together 10 aspiring actors to “compete in a variety of entertaining challenges, with a Hallmark twist, to be crowned Hallmark’s next leading man and take home the title of ‘Mr. Christmas.'”

The winner starred alongside Jessica Lowndes in Happy Howlidays, which premieres on Dec. 21 on Hallmark Channel.

Days ahead of the finale, Bennett and Peterman gave fans a few clues as to who the network’s inaugural Finding Mr. Christmas winner could be.

“People really need to step back and look at the contestants and say which one of these do I want to be the next Hallmark leading man? Because they all have so many amazing qualities,” Bennett, 43, teased at the time. “But there is one that just has that thing about him and I think people are starting to pick up on who it could be.”

“Honestly, I was surprised,” Peterman continued of the winner. “And what I think will be interesting is … there was somebody for everyone to fall in love with. So some people will be, ‘Oh, shoot!’ and some people will be there. But ultimately, I think they will fall in love with the winner.”

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Small Town Setup premieres Jan. 2 on Hallmark+.