That’s one doggone cute doppelgänger.
While Travis Kelce wasn’t in attendance at Tommy Hilfiger’s spring 2027 show Thursday due to his NFL training schedule — the Kansas City Chiefs’ first game of the season is set for Monday — the runway spectacle still included a sweet nod to the athlete’s fall campaign for the fashion brand.
At the end of the show, Hilfiger took his final stroll down the catwalk joined by a fluffy white dog whom many assumed to be Kelce and Taylor Swift’s pup, Wendy; the Samoyed stars alongside the tight end in Hilfiger’s latest ads, after all.
But Page Six Style can confirm the runway pooch was actually a look-alike, and intended as a playful nod to Kelce’s campaign — which, like today’s show, was staged at the iconic Plaza Hotel in midtown Manhattan.
“Wendy’s a model. She’s a model dog,” the football star joked on his “New Heights” podcast post-shoot.
“It’s kinda crazy how perfect she looks in the Tommy Hilfiger world. She matches the brand and the shoot and it was pretty easy to get her to jump on the couch and have some fun with us.”
Kelce explained that when the Hilfiger team mentioned wanting to include a pup in the campaign, he offered up his own furry friend, adding that Swift was “all for it.”
Earlier this summer, Page Six exclusively revealed the couple had become dog parents “close to a year” earlier, having been told Swift and Kelce were “very happy” about “their shared pet.”
Gigi Hadid, who appears alongside the “New Heights” podcaster in the ads, opened Hilfiger’s runway show Thursday, while David and Victoria Beckham’s son Romeo closed the catwalk.
Beyond nepo babies and nepo dog dupes, the event featured a special performance by Slayyyter, and we spied stars including Kate Moss, Camila Cabello, Jisoo and Patrick Schwarzenegger in the front row.
Also in attendance were newlyweds Karl-Anthony Towns and Jordyn Woods, along with fellow Knicks players Miles McBride and Josh Hart.
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