Just call it a royally big deal.
Prime Big Deal Days, Amazonâs Prime Day-like October sale event, is back â and bringing thousands of bigger-than-ever deals across multiple categories.
And in addition to products beloved by everyone from Oprah to the âReal Housewives,â the major markdowns include several fashion, beauty and home finds linked to the British royal family.
Whether youâre eyeing Kate Middletonâs sunglasses or Meghan Markleâs lush lashes, read on for the best buys.
Supergaâs classic canvas kicks are among Kate Middletonâs most-worn shoes; sheâs laced them up for everything from official family portrait sessions to regattas over the years.
While the exact Veja styles Markle and Middleton own arenât on sale, the similarly versatile V-90 style is discounted at Shopbop.
Kate Middleton owns these timeless frames with both black and green lenses, the latter of which she slipped on during her 2022 Caribbean tour with Prince William.
Kate Middletonâs long been rumored to use the original version of this cult-favorite neutral palette, after a source told Us Weekly she even recommended it to Michelle Obama.
Meghan Markleâs so fond of her Vitamix blender, she once told Esquire she even takes it on vacation.
âI cannot travel without my Vitamix,â she raved in 2018. (She didnât name an exact model, but this oneâs over $200 off for Prime Day.)
Markle wore these classic oversized sunnies while she visiting NYC for her baby shower in 2019.
A source told Us Weekly the Princess of Wales used this organic oil to fight fine lines while pregnant with Princess Charlotte.
The Duchess of Sussex loves Kate Somervilleâs LA-based clinic â once writing on her now-defunct blog, the Tig, âIf you canât make it in, a bottle of ExfoliKate will do the trick for that homegrown glow.â
Lusting after Meghan Marklesâ lashes? The former actress once gave this eyelash conditioning formula a rave review, telling Allure in 2017, âI also use RevitaLash on my eyelashes, and I swear they are as long as they could ever be.â
Donât miss the Page Six Style guide to the best beauty deals from October Prime Day.
This pale pink hueâs a longtime royal favorite. Per Essieâs website, the late Queen Elizabethâs hairdresser once sent the brand a letter calling the subtle shade the âonly colorâ she would wear.Â
No Hollywood makeup kit is complete without one of Beautyblenderâs signature sponges. Just ask Markleâs former makeup artist Lydia Sellers, who told Refinery29 that the star would ask, âCan we just make sure my freckles are peeking through?â when it came time for foundation â so sheâd apply makeup with a Beautyblender âbecause itâs really easy to sheer out.â
Eagle-eyed fans spotted this makeup-removing micellar water on the Duchess of Sussexâs table in a scene from âHarry & Meghan.â Itâs also a Hollywood favorite, as Gwyneth Paltrow, KhloĂ© Kardashian and Drew Barrymore have all been linked to the cleansing solution.
Markleâs makeup artist Daniel Martin is a longtime Tatcha devotee. He regularly uses its products to get the duchess red-carpet ready, including this hydrating serum stick.
Sheâs not the only one swiping it on, either; the fine line-fighting stick also popped up on Jennifer Anistonâs âMorning Showâ glam table in an Instagram Story.
Kate Middletonâs hairstylist, Amanda Cook Tucker, once posted â then deleted â a photo of the products she prepped for a royal trip, including this under-$15 hairspray.
October Prime Day FAQs, answered
What is Prime Big Deal Days (aka October Prime Day)?
Prime Big Deal Days is an Amazon sale event exclusive for Prime members that takes place annually in October. Similar to Amazon Prime Day, it lasts two days and discounts a wide range of products.
How long does October Prime Day last?
The sale starts at 12 a.m. PT on Tuesday, October 8, through 11:59 p.m. PT on Wednesday, October 9. Shoppers have just 48 hours to score deals.
When does October Prime Day end?
October Prime Day ends October 9 at 11:59 p.m. Pacific time, so east-coasters have until 2:59 a.m. on October 10 to shop the deals.
When is Amazonâs next Prime Day?
For those already wondering about the next sale, Prime Day takes place in July each year and although Amazon hasnât confirmed the dates for Prime Day 2025, itâs safe to assume it will take place in mid-July.
Do you have to be a Prime member to shop October Prime Day?
Prime members can take full advantage of Amazon Prime Day deals. Other interested shoppers can get a 30-day free trial to enjoy Prime Day (plus all the benefits of the subscription) as a test run.
What deals should I shop on October Prime Day?
From deal-hunting on Amazon Prime Day for years, we know the sale is the perfect time to save on brand names like Leviâs, restock your favorite beauty items and comb through all of Amazonâs best-sellers for steep discounts.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywoodâs favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros â including celebs themselves â for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
Read the full article here